Your extended market research and business consulting team
Innovative market research and consulting solutions to empower your global business decisions with actionable insights, derived from intensive research and analysis.
How can we help you?
We help you build data-driven strategies and discover potential market opportunities by managing your market research and business consulting projects end-to-end or as a dedicated team of professionals.
We work across multiple industries, technologies, and geographies to meet the dynamic needs of your business projects.
Market Research
We provide market research solutions for b2b and b2c business through global market landscapes, competitive analysis, product portfolio, strategy,and customer behavior analysis.
Strategic Business Consulting
Our dedicated consultants and alliance partners help global brands and business leaders around the world understand their markets, customers, and competitors. We help them make better decisions, every day.
Product and Usability Testing
Get your product tested by real users and customers. Carve your go to market strategy and make better decisions – find the right product-market fit, and increase customer engagement
Consumer Research and Feability Study
Focus on what matters. With our consumer research solutions, you can drive better business results by delivering data-driven insights to your marketing, product, and retail strategies for CPG, FMCG, luxury goods, and more.
Outsourced Talent Solutions
A workforce management solution for dynamic project requirements. We help you build a flexible workforce from our pool of consultants, analysts, and research professionals.
Survey Programming
Our survey programming services offer reliable support for all survey scripting and questionnaire generation so that you can collect and analyze data faster and save cost.
Data Processing & Analysis
We offer a wide range of data processing and analysis services to assist your business in making informed decisions, whether it’s for a specific project or as part of regular business operations.
Data Dashboards & Database Building
We create data dashboards, graphic interfaces and databases to help businesses accelerate their decision-making. We can make complex data accessible and actionable, allowing you to follow the business opportunities that are revealed in the numbers.
Online & Offline Research Panel
Our survey programming services offer reliable support for all survey scripting and questionnaire generation so that you can collect and analyze data faster and save cost.
Our Clientele
Retail & Ecommerce
IT, SaaS & Digital
Consulting & Advisory
Startup & Ecosystem Players
Manufacturing & Automotive
Healthcare
Retail & Ecommerce
IT, SaaS & Digital
Consulting & Advisory
Startup & Ecosystem Players
Manufacturing & Automotive
Healthcare
The Insights Blog
Our newsroom covers the latest blog articles that incorporate the deepest market insights across industries like FMCG, Retail, IT, SaaS, Manufacturing, Automobile, Healthcare & Fitness, Food & beverage, and more
What Primary Research Data Looks Like Today
Many organizations are not making the most of their essential information. The critical information that comes straightforwardly from your clients…
2022 Indian shopping trends: How will your customers shop online?
While brick-and-mortar stores are progressively recovering in popularity, eCommerce continues to dominate. Consumers have grown accustomed to the eCommerce lifestyle…
What is a Customer Journey Map and how to create it?
It might be difficult to comprehend what customers are thinking. You believe you’ve taken into consideration their demands and requirements,…
Meet Our Leadership Team
Our leadership team draws on broad industry experience, network, and professional expertise to create the most powerful outcomes for our clients.
Saravanan Balasundaram
Founder and CEO
Pranab Sen
Co-Founder and MD
Ashwin B.S
Consulting Partner
Rajesh Yadav
Research Head
Samar Baghel
Research Manager
Would you like to start a project with us?
Connect with our consultant today to discuss your business goals and let us tailor a customized solution for your project.